BeeUnique Find alternative fashion shops at our directory site follow us on tumblr follow us on instagram follow us on twitter like us on facebook Alt fashion logo

Latest articles | Explore the Alt Fashion archives : Fashion features - Articles and more | About - Alt Fashion directory

LondonEdge and UGLY models team up

LondonEdge is pulling out all sorts of spectacular additions to this month's show, with a programme of events unlike any show before! Add to that the latest addition of world renowned alternative agency UGLY models and you've got one hell of a bill!

UGLY models

With a unique outlook on modelling, UGLY Models philosophy is simple, "any beauty can be airbrushed but we want our look to have true character". With over 1,000 models on their books ranging from 18 - 100 year olds, sizes 6 - 30, UGLY Models have the most individual, wacky and peculiar looks in the industry. As well as covering the extraordinary, niche market with UGLY Models, the sister company Rage focuses on more traditional looking models so with both agencies are able to fit the right face to the right job.

With the belief that "no one is too abstract" UGLY Model's philosophy and LondonEdge's eclectic array of exhibitors and visitors are the perfect partnership. UGLY models will be joining LondonEdge at Olympia from Jan 25th -27th to seek out and recruit a new model to win a 12-month contract and photo shoot. Helping them to hunt and take pictures is renowned professional photographer Matilda Temperley.

What do you have to do to be in with a chance of getting spotted? Recruitment will go ahead on Friday 25th and Saturday 26th with traders and visitors and then will open to non traders on Sunday 27th. To attend and audition on Sunday afternoon applicants must first pre-register by emailing Carole Hunter with full contact details and a photo. A selection will then be short-listed to join the event on Sunday and get one step closer to being on the UGLY Models books.

UGLY models

So what are you waiting for? You could be lucky enough to jump the waiting line & grab yourself a contract with one of the biggest alternative agencies in the UK!

LondonEdge is strictly trade only, the show opens from January 25th at The National Hall, Olympia, Hammersmith Road. To find out more visit

To find out more about UGLY models visit