All about Alt fashion
History
Alt fashion was launched back in 2006; the result of mammoth research following what at the time was a lack of resources for alternative fashion within the UK.
Frustrated with only finding results for alternative fashion sites in the U.S; a project was drafted up & Alt fashion was born.
The site launched in March 2006; covering alternative fashion of all sorts in the country, from regular news updates, as well as city features, & articles on alternative styles.
It was the result of months of research, tottering around cities armed with a compact camera, and a few pleading emails to raid shops in the north; but Alt fashion was born.
Following the success of the launch, and astounding feedback from sites and readers, work went underway to expand with a printed magazine to run alongside the site.
With a small army of contributors, and companies lined up to produce content for the first edition Alt fashion zine was launched in July 2006. Covering a broader & more descriptive range of content from the site; looking at companies,
features, & photo shoots too.
Alt fashion magazine was recieved with open pvc clad arms by companies, sites, and readers across the country. With such a warm welcome the magazine continued, running with a 4 issue print run per year.
Not long after the links directory site; altfashiondirectory.co.uk was also born, following the influx of link requests to the site.
Since then the zine has also grown & changed plentifully over the years; now covering a wide range of designers, & shops, with features from events, artists, articles of interest, & much
more printed 3 times a year. Focusing on content more fitted to the print medium, with more up to date features online.
As a non-profit run venture; Alt fashion still aims to cover not just alternative, but also independent fashion relevant to the scene. With such competition in the mainstream
marketplace today, the need to find something truly original & fitting to your own personality is still crucial to the scene. Here at Alt fashion we try to merge the two;
showcasing unique talent, alongside news from more mainstream friendly labels too.
Fresh into 2010 Alt fashion is an ever growing prescene in the alternative fashion scene; with regular coverage on our news blog, now updated daily; regular content, and a continuing database of companies, shops,
and sites over at our directory.
With the 4th birthday of the site and magazine this year we're looking ever more to continue well into double figures and hopefully expand across the country to more outlets and independent shops.
Privacy policy & terms
Alt fashion is an independently produced website, & publication. Run on a non-profit basis by contributors as a means of promoting the alternative & diy fashion scene.
The information that you provide about yourself will only be used by us in accordance with this Privacy Policy. We confirm that this information will only be used as follows:
to communicate with you;
to add posts and articles to the site where this been requested or where permission has been granted
for the effective administration of the site, the more accurately we know you the more we can tailor the site to meet your expectations;
the disclosure of your information, as requested, where required by law.
We will never disclose your information to third party companies.
Other Websites and advertisements
This site may contain links to other sites of third parties. We are not responsible for the content or privacy practices of those other sites.
The information included in our site is to the best of our knowledge correct at the time of publishing. We cannot be held responsible for any errors or omissions that may occur. It is the responsibility of site visitors to check information carefully with designers / companies / organisations featured and listed.
Advertisements on this site are either paid for by the advertiser(s), or run on an affiliate basis. With affiliate advertising we recieve a small commission per sale through an affiliate advertisement click.
All of the revenue recieved through both advertising methods goes directly back into the costs of running our site (e.g domain fees), & advertising costs for our site/zine.
Occasionally we receive free items to review on the site; this by no means influences the way that we review them. We review items we have bought, sites we've found, & free items all in the same manner.
Our news blog contains information about fashion shows, events, & club nights. Site visitors should double check information with organisers before setting out. We cannot be held responsible for any errors, omissions or cancellations which may occur.
We may revise this Privacy Policy from time to time. You are responsible for checking this policy when you visit our site to review the current policy. If you do not agree with the policy, you should cease use of the site immediately.
